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Product Marketing Manager

Company: Regional Recreation Corporation of Wood Buffalo
Location: Draper
Posted on: June 5, 2021

Job Description:

Product Marketing Manager in Draper, Utah | Careers at Draper, Utah Skip Branding Skip to Main Content Please Enable Cookies to Continue Please enable cookies in your browser to experience all the personalized features of this site, including the ability to apply for a job. Welcome page Returning Candidate? Log back in! Product Marketing Manager Job Locations US-UT-Draper | US-NC-Charlotte ID 2021-1768 Category Marketing Type Full-Time Overview SnapAV is a leading manufacturer and distributor of audio, video, surveillance, power, and wiring equipment for residential and commercial A/V integrators. We believe that life's better when everything works together. And the same can be said about the collaborative work we do. Join our award-winning team in our continuous quest to deliver the most brilliant, personalized smart home experiences to people around the world. The Product Marketing Manager will report to the Director of Marketing and will be primarily responsible for architecting the go to market product messages and campaigns. This position is critical in telling product stories based on company strategy, competitive landscape and dealer and customer support. The Product Marketing Manager will work collaboratively in a highly-matrixed environment, driving the development and execution of activities with cross-functional teams to successfully align with company objectives and desired outcomes. Intellectual curiosity, accountability, attention to detail, creative problem solver, and business acumen are key attributes to be successful in this position. Responsibilities Lead the product organization in understanding assigned products, how they are unique, and the value they provide to customers Disseminate information into clearly articulated, unique selling propositions and product messages that are leveraged into product campaigns and ongoing demand generation Quarterback the creation of campaigns end to end, with knowledge of audience, brand, thought leadership, targeting and segmentation strategies, campaign analysis, messaging, positioning, creative, content mapping/development management, and the marketing mix across the buyer's journey Track client performance and report regularly on performance to plan, adjust campaigns when growth targets are not meeting expectations Build strategic marketing partnerships internally and externally, to influence, motivate, and move the campaigns function forward Manage expectations clearly when plans need to shift or be managed differently using data driven decisions and a mix of emotional intelligence Qualifications Required Qualifications Bachelor's degree in marketing, business technology or relevant field of study and 4+ years' proven success in developing and executing product go to market campaigns or 8+ years of direct work experience 4+ years' experience with B2B marketing campaigns Demonstrated ability to formulate financial/operating plans and drive actual results of business to meet plan Proven ability to meet tight deadlines, to be a problem solver and to juggle numerous projects simultaneously Versed in Microsoft Office (Word , Excel, and PowerPoint) and project tracking tools such as Trello, Wrike, Jira, etc. Preferred Qualifications Advanced business degree Previous experience marketing AV/Electrical products Options Apply for this job online Apply Share Refer a friend Refer Sorry the Share function is not working properly at this moment. Please refresh the page and try again later. Share on your newsfeed Loading... Application FAQs Software Powered by iCIMS

Keywords: Regional Recreation Corporation of Wood Buffalo, Draper , Product Marketing Manager, Other , Draper, Utah

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